The US Internet Industry Association (USIIA) is the North American trade association for
 Internet commerce,  content and connectivity. Founded in 1994, USIIA advocates effective public policy for the Internet and provides its members with essential business news,
information, support and services.


CTIA-The Wireless Association®, is an international nonprofit membership organization founded in 1984, representing all sectors of wireless communications – cellular, personal communication services and enhanced specialized mobile radio.

As an organization, we represent service providers, manufacturers, wireless data and internet companies, as well as other contributors to the wireless universe. CTIA advocates on their behalf before the Executive Branch, the Federal Communications Commission, Congress, and state regulatory and legislative bodies.


ad:tech - For more than ten years, ad:tech has provided media, marketing and technology professionals with the tools and techniques they need to succeed in a changing digital world. With 11 shows in 7 countries, ad:tech’s globally respected roster of speakers, workshops and exhibitors continues to make it the preferred resource and destination for digital marketers everywhere.


WOMMA is the official trade association for the word of mouth marketing industry. WOMMA's mission is to promote and improve word of mouth marketing by:

  • Promoting "best practices" to ensure more effective marketing
  • Protecting consumers and the industry with strong ethical guidelines
  • Evangelizing word of mouth as an effective marketing tool
  • Setting standards to encourage its use

SEMPO is a global non-profit organization serving the search engine marketing industry and marketing professionals engaged in it. Our purpose is to provide a foundation for industry growth through building stronger relationships, fostering awareness, providing education, promoting the industry, generating research, and creating a better understanding of search and its role in marketing.


Advertising Age is the world's leading brand for news and insight on marketing, advertising and media. Ad Age platforms include the weekly publication and real-time Web site; electronic newsletters; live events and conferences; streaming video, audio webinars, podcasts, blogs and more. Every week, across all platforms, Ad Age delivers 1.1 million weekly impressions among its audience of over 318,000 industry professionals. Circulation is 53,600.


BtoB magazine is the only publication dedicated to integrated business-to-business marketing. Read by 100,000 B2B marketers, every issue is filled with the game-changing strategies and tactics they need to exceed. Every page and pixel is packed with substance-news, reports, technologies, benchmarks, best practices-served up by the most knowledgeable journalists. BtoB also publishes Media Business Magazine for business publishing executives. Circulation is 45,300.


The Direct Marketing Association is the leading global trade association of businesses and nonprofit organizations using and supporting multi channel direct marketing tools and techniques. DMA advocates industry standards for responsible marketing, promotes relevance as the key to reaching consumers with desirable offers, and provides cutting-edge research, education, and networking opportunities to improve results throughout the end-to-end direct marketing process.

Founded in 1917, DMA today represents more than 3,600 companies from dozens of vertical industries in the US and 50 other nations, including the majority of the Fortune 100 companies, as well as nonprofit organizations.


JupiterResearch provides unbiased research, analysis and advice, backed by proprietary data, to help companies profit from the impact of the Internet and emerging consumer technologies on their business.
  • Provides consumer-facing companies with online advertising, marketing and customer service strategies to understand, attract, convert and retain customers
  • Advises online businesses to help them make critical decisions about technology selection, spending, staffing and Web site effectiveness
  • Guides technology vendors and service providers on market opportunity, positioning, product definition and pricing

Founded in 1987, The GSM Association (GSMA) is a global trade association representing more than 700 GSM mobile phone operators across 217 territories and countries of the world. In addition, more than 180 manufacturers and suppliers support the Association's initiatives as associate members. The primary goals of the GSMA are to ensure mobile phones and wireless services work globally and are easily accessible, enhancing their value to individual customers and national economies, while creating new business opportunities for operators and their suppliers. The Association's members serve more than 2 billion customers - over 82% of the world's mobile phone users.

LeadsCon is the pioneering conference and expo dedicated to increasing the effectiveness of those operating in the online lead generation industry. LeadsCon will provide a unique and collaborative environment designed for networking, innovating, and learning. Meet the people, gather the knowledge, and get the tools to gain the edge in the ever growing online lead generation space.


Search Engine Watch provides tips and information about searching the web, analysis of the search engine industry and help to site owners trying to improve their ability to be found in search engines. The links below provide more information about the site and its operation.


MarketingSherpa is a research firm specializing in tracking what works in all aspects of marketing (and what does not.) MS is not an agency, consultancy or other vendor seeking your business and available for private research -- all their research is published for the entire MarketingSherpa community to benefit from. The goal -- to give marketers of the world the stats, inspiration, and instructions to improve their results.

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